Instructional Designer

Job Title: Instructional Designer 

Location: Hybrid – Birmingham, B24 9FD
Salary: £34,000 per annum, DOE + Excellent Benefits!
Contract Type: Full Time, Permanent
What We Can Offer You: Hybrid Working, Performance-Related Bonus, Life Assurance, Vitality Private Healthcare, Additional Holiday Purchase, Health Cash Plan, Subsidised Gym Memberships, Cycle to Work scheme, Discount Vouchers and Access to Wellbeing Resources!

Why Do We Want You?

ICA, part of Wilmington plc, are looking for an experienced Instructional Designer to join our team in a newly created role.   

You’ll bring a creative mindset and a strong commercial focus, with a passion for designing impactful, engaging learning experiences. In this collaborative and forward-thinking team, your ideas and expertise will help shape the future of compliance education on a global scale.

We’re looking for someone who communicates clearly, works well with both creatives and subject matter experts, and is confident in their instructional decisions. You’ll be comfortable working independently, contributing to a culture where ideas matter more than hierarchy.

If you're excited by the opportunity to use cutting-edge tools like AI and want to make a meaningful difference to learners worldwide, this could be your ideal next move.

Please note: To complete your application, you will be redirected to Wilmington plc’s career site. 

At Wilmington plc, we celebrate individuality and are committed to fostering an inclusive workplace. As a Disability Confident employer, we shortlist all applicants who meet the essential role criteria and guarantee an interview for candidates with disabilities who meet these criteria.

For reasonable adjustments or to apply under our interview guarantee scheme, please use the contact details provided once you have clicked “apply”!

As our Instructional Designer, you’ll collaborate with internal teams to design and deliver engaging, effective learning experiences. You’ll create innovative content for online, self-led, and tutor-led formats, develop storyboards and scripts, and bring compliance-focused learning to life through thoughtful instructional design.

Your responsibilities will include:

• Analysing learning needs and recommending commercially viable, learner-focused solutions.
• Using AI tools to enhance efficiency, personalise content, and enhance learner engagement.
• Translating complex content into clear themes and engaging instructional strategies.
• Designing learner-driven content that aligns with commercial goals, budget and timelines.
• Modernising ICA products using current learning technologies and methods.
• Creating clear and structured content outlines, scripts, and storyboards to guide development teams.
• Championing best practices in learning design and contributing to high-level course structures.
• Collaborating with subject matter experts to refine and elevate course content.
• Managing multiple complex projects while maintaining clear communication with stakeholders.
• Ensuring quality and version control through effective use of Digital Asset Management systems.
• Applying design thinking to keep learner needs, commercial impact, and quality at the core of every solution.  

What’s the Best Thing About This Role?

This is a brand-new role with real scope to make your mark. You’ll have the freedom to shape learning content, experiment with new ideas and technologies—including AI—and help define best practices, all within a supportive and collaborative team that values creativity and innovation.

What’s the Most Challenging Thing About This Role?

You’ll be juggling a variety of projects, from quick-turnaround tasks to more complex, large-scale initiatives.

Balancing creativity with commercial deadlines requires strong organisational skills, clear communication, and the ability to stay focused without compromising on quality.

To be successful in this role, you must have:

• Proven experience as an instructional, content, or eLearning designer in a commercial setting, ideally in a commercial learning business.
• A strong track record in designing, developing, and quality-assuring both instructor-led and digital learning content.
• Solid understanding of instructional design theory and hands-on experience with learning, such as Articulate Storyline, Rise, and Adobe Creative Suite.  
• Practical experience integrating AI tools into learning development and delivery processes.
• Familiarity with LMS platforms, SCORM/ xAPI standards, and learning analytics.
• Understanding of accessibility standards (WCAG 2.1 AA) and inclusive design principles.
• Experience scripting and storyboarding for video and multimedia content.
• Confidence using project management and asset management tools.

To be successful in this role, it would be great if you have:

• Experience working in regulated industries such as financial compliance, governance, or similar sectors.
• Degree-level education in instructional design, learning theory, pedagogy or related field.
• Hands-on experience scripting and storyboarding for video production and multimedia content.
• A solid understanding of learning analytics and how to apply data-driven design approaches.
• Familiarity with agile or iterative development methodologies.

We know it’s not a skill, but the successful candidate must have permission to work in the role’s location by the start of their employment.

About us

The International Compliance Association (ICA) is the world’s leading regulatory and financial crime compliance community. For over 20 years, we’ve supported 160,000+ professionals across 157 countries with industry-recognised qualifications, digital courses, and practical training.

We’re part of Wilmington plc, a global provider of professional education, information, and networking.

Find What You’re Looking For

We are ambitious and inclusive, filled with integrity and curiosity. We are Wilmington plc. Are you? Join us and achieve more within your career with mutual respect, support and fair rewards.

Click on “APPLY” today!

The Legal Bit!

The statements above are intended to describe the general nature and level of work performed by employees assigned to this role. Statements are not intended to be construed as an exhaustive list of all duties, responsibilities and skills required for this position.

*Please note that this role may remain advertised until an offer of employment has been made.

#LI-Hybrid