• Marketing Executive

    Job Locations UK-Sutton Coldfield
    Posted Date 1 week ago(1 week ago)
    Division
    Risk & Compliance
    # of Openings
    1
    Brand
    ICT
  • Company Outline

     

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    International Compliance Training (ICT) is the primary and longest established training partner of the International Compliance Association. We deliver training worldwide leading to the award of ICA's professional qualifications in governance, risk and compliance, anti money laundering and financial crime prevention. We also provide bespoke training solutions to firms.

     

    Established in 2001, we are passionate about learning and development and tens of thousands of individuals and firms all over the world have realised their training ambitions through us.

     

    These are exciting times to join ICT as we are in a period of change and growth.

    Main Purpose of Role

    To undertake and plan marketing activities for International Compliance Training and ICA its regional offices in order to ensure objectives are achieved. To include email marketing, website updates, online advertising, liaison with design team to produce digital and print assets and partnership marketing.

    • Maintain the email marketing schedule and build and send emails using Marketing Cloud (moving to Marketo within the next 6 months)
    • Build and customise reports for segmented campaigns using Salesforce
    • Liaise with global partners to create and implement localised marketing plans
    • Ensure that company websites are up to date and create landing pages for specific campaigns
    • Continually work on Search Engine Optimisation of the websites
    • Ensure brand consistency across all channels/communications/marketing material /partners
    • Assist with the creation and updating of marketing materials including brochures, flyers and digital assets (liaising with in-house design team)
    • Management of blogging platform including uploading of new posts/new authors/images
    • Undertake other adhoc project and admin duties such as collating marketing invoices

     

     

    Skills and Experience Required

    This is a really exciting role for somebody who has at least two years’ experience in a marketing role, who is degree educated preferably in a marketing related discipline (or who holds marketing qualifications)

     

    • Previous knowledge of Marketing Cloud and Salesforce preferred
    • Knowledge of Marketo desirable
    • SEO experience
    • Motivated, proactive and ability to work on own initiative
    • Flexible and adaptable
    • High quality output with excellent attention to detail
    • Excellent verbal and written communication skills
    • Excellent IT skills across multiple platforms

     

     

    We’re a friendly but extremely hardworking bunch, responsible for creating and implementing the marketing strategy for International Compliance Training as well as the International Compliance Association. If you thrive in a fast-paced and fluid environment, love seeing the fruits of your labour translate into year-on-year growth and want to use your creativity to produce innovative, international campaigns, we’d love to hear from you.

     

     

     

     

     

     

     

    We are focused on ensuring that Wilmington remains a great place to work. We value our people and we continue to invest in their career development. We encourage learning, and career opportunities are possible across all Wilmington companies


    “We are committed to equality, equality of opportunity and valuing diversity”

     

    Wilmington

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