ABOUT WILMINGTON FRA
Wilmington FRA is one of the nation’s largest conference organizations. FRA provides high-level networking and learning opportunities on sophisticated topics within the healthcare and finance arenas. FRA began in 2001 and now hosts more than 80 conferences per year under its Healthcare Education Associates, RISE Health and Financial Research Associates brands. FRA created the Resource Initiative & Society for Education (RISE Health Association) which is recognized industry-wide as the number one source for information on risk adjustment and quality improvement within healthcare.
What sets FRA apart?
We focus on targeted, complex topics that appeal to top-level healthcare, finance and government executives. We’re often first-to-market with cutting-edge topics, and our extensive research into these topics is unparalleled. In addition, our operations and logistics are top in the industry, and we consistently receive rave reviews on the seamless execution of our events.
The Marketing Associate is a well rounded marketer with 3+ years of experience in digital marketing tactics and project management. As a key individual contributor, the Marketing Associate will manage marketing strategy, maximize lead generation and drive sales. This individual thrives in a fast-paced environment and has excellent organizational skills.
Develop Comprehensive Marketing Campaigns
The Marketing Associate will be responsible for driving strategic marketing tactics for 20+ executive-level conferences annually with the goal of driving leads and revenue.
The Marketing Associate will serve as a project manager, working with internal and external resources to ensure marketing campaign success.
Key Productivity Indicators, ROI and Budget
The Marketing Associate will be responsible for regular reporting of marketing campaign progress resulting in new, out-of-the-box tactics to drive attendance to conferences.
We are focused on ensuring that Wilmington remains a great place to work. We value our people and we continue to invest in their career development. We encourage learning, and career opportunities are possible across all Wilmington companies
“We are committed to equality, equality of opportunity and valuing diversity”